Famous Rhodes has joined Work Truck Solutions‘ board of directors. The company says his extensive automotive and digital marketing experience will provide the company with tested and proven industry guidance.
Work Truck Solutions is expanding their services in the work truck industry and the additional leadership provided by Famous will help guide that growth.
With 15 years of management and executive-level experience in the automotive industry, Rhodes brings a unique understanding of how technology and data can form efficiencies and provide benefits to dealers; this gives him the ability to create strategy and build company success.
Starting out working at the dealership level in Houston, he expanded his knowledge and skills ultimately making a big impact in the online auto industry. Work Truck Solutions says he has more than 20 filed patents related to technology, and helped to build out the automotive vertical at in eBay Motors. Then after relocating to South Florida he led the country’s largest auto dealership group, AutoNation, into the e-commerce arena, building their digital presence for AutoNation.com and the over 300 retail locations.
Work Truck Solutions says Rhodes has a strong dedication to the customer, which aligns with Work Truck Solutions’ mission to bring the most value to dealerships, OEMs, and body manufacturers they serve. His motivational leadership style creates a passionate and driven team, inspiring the best out of those with whom he works, the company says.
“Famous Rhodes’ impact on the industry is unquestioned. We’re very fortunate to count him on our team; with his guidance, Work Truck Solutions will better navigate our rapid growth,” says Kathy Schifferle, founder and CEO of Work Truck Solutions.
Adds Rhodes, “I constantly look for the next disruptor in the market using technology and data to open up markets. [Work Truck Solutions] is that disruptor for the commercial truck market. Work Truck Solutions is a truly innovative solution in the market that helps automotive retailers in the U.S. sell their commercial trucks.”