Jennings and Hyde will work with regional representatives for major manufacturers and will also work in conjunction with Commercial Truck Trader’s strategic initiatives team to grow and foster relationships with existing OEM partners. The creation of these positions highlights the intentional focus and careful consideration Commercial Truck Trader is placing on forming and developing relationships with OEM dealers, the company says.
“Our new regional OEM manager positions will be instrumental in expanding opportunities for dealers and consumers alike, and we’re thrilled to have Mike Jennings and Mike Hyde join our team,” says Shalynn Haddox, senior director of sales. “As they help Commercial Truck Trader continue to grow our OEM relationships, dealers will have more dynamic avenues for inventory exposure and buyers will have more options as they search for products that impact their businesses and livelihood.”
Jennings and Hyde bring extensive knowledge and experience in fostering industry relationships and supporting dealers using advertising solutions, according to the company. Jennings joins Commercial Truck Trader after many years at Ford Motor Company, and he will support the Northeast, Southeast and the Eastern part of the country. Hyde has been with Commercial Truck Trader for approximately 14 years and will support the Midwest, Central and the Western part of the country.
“With growing focus on OEM relationships, it’s an exciting time to join Commercial Truck Trader,” says Jennings. “I am very much looking forward to building and strengthening our OEM and dealer partnerships, which are so important.”
Says Hyde, “I started my career at Commercial Truck Trader as a sales account executive and look forward to utilizing my dealership and OEM experiences in my new position to build OEM relationships that will ultimately connect more buyers with our sellers.”