ATD introduces ‘Academy Plus’ education program

The American Truck Dealers (ATD) announced Wednesday it is now accepting applications for its newest dealer education program, Academy Plus.

According to ATD, the Academy Plus program is unique in nearly aspect of its operation.

Arguably the biggest differentiation is how many dealer employees are allowed into the program. Academy Plus educates and prepares up to six commercial truck dealership leaders from a single store to maximize performance and accelerate results in a number of categories, including: financial management; parts; service; pre-owned vehicles; new vehicles; and business leadership. 

The program also features a NADA 20 Group Financial Composite, NADA 20 Group In-Dealership Consulting and a NADA University Online Premium Subscription. These features work as follows:

• To make real-time strategy adjustments, the NADA 20 Group’s Financial Composite with enhanced internet metrics provides participating dealerships with valuable analytical insight to compare performance, track trends and discover best practices. Plus, a NADA 20 Group consultant will review the dealership’s composite between class weeks.
• After completing the program, a NADA 20 Group consultant will visit the dealership to ensure its goals and objectives are being met.
• Then, participating dealership locations will receive 24/7 access for all employees to hundreds of online courses, workshops and webinars for the duration of the program.

ATD says the program includes six intensive week-long classroom sessions at NADA Headquarters in Tysons, Va.

One full-time student attends all six classroom sessions, and up to five different managers/directors (one manager/director each week) attend classroom sessions as a certificate participant with full-time student. Example: CFO attends Financial Management; Parts Manager attends Fixed Operations 1; Service Director attends Fixed Operations 2; Sales Director attends Variable Operations 1 and 2. All certificate program participants are invited to attend the final week, which includes Business Leadership, 20 Group meeting and graduation, ATD says.

Applications are being accepted now and the first class will begin in October.

To sign up, please CLICK HERE.