Minimizer


New Minimizer seat designed for all body types

Minimizer says its Long Haul Series Seat is designed with a truck driver's health and safety in mind, no matter their gender. "Minimizer seats are not only comfortable for men, we need to remember there are women drivers, too," Minimizer CEO and Chief Visionary Craig Kruckeberg ...

Building the bridge: Why it pays for suppliers to build point-of-sale relationships

By
October 23, 2017

The following comes from the October 2017 issue of Truck Parts & Service. To read a digital version of the magazine, please click the image below.  In sales, there are few resources more valuable than boots on ...

Minimizer kicks off major end user promotional program

Minimizer on Monday debuted its #RespectTheDriver Promotion, the company’s biggest giveaway ever with prizes totaling more than $80,000. Minimizer says items up for grabs include a 2017 Limited Edition Jack Daniels Indian Chieftain Motorcycle and a Bandit Big Rig Series race-ready truck. “I think I may have ...