Filipiak joins Midwest Truck & Auto Parts

SteveFilipiakMidwest Truck & Auto Parts has hired Steve Filipiak as its new director of marketing.

The company says Filipiak will be responsible for driving the company’s global marketing strategy in order to strengthen the company’s brands and advance business goals. He also will be responsible for overseeing the day-to-day management and implementation of marketing programs and initiatives for Midwest Truck & Auto Parts and its brands: Motive Gear and Motive Gear Performance, World American, Richmond Gear, Powertrax and Ten Factory.

“We are delighted to have Steve join our team given his marketing expertise and experience. Steve truly will be a key contributor to our success now and in the future,” says Mark Chudacoff, president and CEO of Midwest Truck & Auto Parts.

Most recently, Filipiak was vice president of marketing at June Media, where he was responsible for the company’s marketing planning and strategy, product development, advertising, and promotions.

Learn how to move your used trucks faster
With unsold used inventory depreciating at a rate of more than 2% monthly, efficient inventory turnover is a must for dealers. Download this eBook to access proven strategies for selling used trucks faster.
Used Truck Guide Cover