BBB Industries mourns passing of CEO

Joe BerettaJoe Beretta

Joseph “Joe” Beretta, CEO of BBB Industries, has died.

Beretta brought a wide range of executive experience to BBB Industries including manufacturing, global sourcing, supply-chain management, sales and marketing, distribution operations, new product development, and engineering. The company says he will be remembered most for his unique way of bringing people together to accomplish what others thought was impossible.  He was a man whose heart held no boundaries for kindness and a mind that saw creativity and innovation as limitless.  His vision for BBB Industries will continue well into the future through the people he leaves behind, the company says.

“Joe was a singular guy, who combined deep industry insight with a warm and open personality that endeared him to everyone he dealt with. It was a privilege to work with him and he will be sorely missed,” says Derek Whitworth, chairman at BBB Industries.

“Our industry has lost one of its strongest partners. We shall miss his guidance,” adds Don Bigler, vice chairman.

Beretta held various key positions in the aftermarket shortly after his graduation from Oral Roberts University in 1976.  He began his career with Cardone Industries, and also worked at Dorman Products and Parts Life, Inc. He was appointed CEO at BBB Industries in September 2015 and served in that position until his death.

He is survived by his treasured wife of 32 years, Lillian Beretta; daughter, Gabrielle (David) Shepherd; son, Joseph (Samantha) Beretta, Jr; parents, Rev. Joseph and Patricia Beretta; siblings, Sandi Wharton and Dina (Tim) Spuler; as well as dozens of much loved nieces, nephews, great nieces and great nephews. His hobbies included growing grapes and producing his own wine, beekeeping, aquaponics, and making brick oven pizza.  He loved the Lord, his family, beauty, and efficiency and lived a life of integrity and generosity.

In lieu of flowers, donations can be made to The Joe Beretta Foundation, an organization dedicated to meeting practical needs of families dealing with advanced heart failure:

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